We specialize in making businesses like yours more money. Let's start with an audit of your current marketing.
We specialize in making businesses like yours more money. Let's start with an audit of your current marketing.
Next Level Formula
Leads
We start with the obvious, you need more leads into your business. All businesses do. If you have 100 leads coming in during a certain period we need to make it 200. More leads will to drive more revenue potential and so this is the first area we need to address.
Each business requires a unique approach to prospect their ideal clients and so we tailor our lead generation strategy to the specific business we partner with to get you the best results!
Leads
We start with the obvious, you need more leads into your business. All businesses do. If you have 100 leads coming in during a certain period we need to make it 200. More leads will to drive more revenue potential and so this is the first area we need to address.
Each business requires a unique approach to prospect their ideal clients and so we tailor our lead generation strategy to the specific business we partner with to get you the best results!
Conversion %
Ok so now we have more leads.... that is great and all but how many of those leads are spending money with us? No matter what kind of lead or the amount of money the second most important factor to focus on is our conversion %.
So now instead of 100 leads we are bringing in 200. But our closing rate is only 10%. So we are now closing 20 leads instead of 10 leads, which is great, but we can do better.
How can we get the conversion % to 20-30%? There are many ways. We need to optimize the buyers journey, add in scarcity, urgency and social proof!
We also need to find ways to retarget our leads long term. Statistics show that as many as 80% of our leads are willing to buy. But WHEN they are willing that is the question, Some leads will be ready now, but many won't. Some will take a week, a month, or a year. If you don't have the systems to keep them engaged then you will almost certainly lose them to your competitors over time. Let us do that for you!
Conversion %
Ok so now we have more leads.... that is great and all but how many of those leads are spending money with us? No matter what kind of lead or the amount of money the second most important factor to focus on is our conversion %.
So now instead of 100 leads we are bringing in 200. But our closing rate is only 10%. So we are now closing 20 leads instead of 10 leads, which is great, but we can do better.
How can we get the conversion % to 20-30%? There are many ways. We need to optimize the buyers journey, add in scarcity, urgency and social proof!
We also need to find ways to retarget our leads long term. Statistics show that as many as 80% of our leads are willing to buy. But WHEN they are willing that is the question, Some leads will be ready now, but many won't. Some will take a week, a month, or a year. If you don't have the systems to keep them engaged then you will almost certainly lose them to your competitors over time. Let us do that for you!
Amount Spent Per Conversion
So now we have 200 leads coming in and we are closing at more like 25% conversion rate. Now it is time to consider how much is being spent per conversion.
Let's say that a typical conversion for your business is $25. Well considering that now we have increased your leads to 200 and increased conversion percentage to 25%, where we were once producing $250 during a given time frame (100X10%X$25) you are now producing $1,250 (200X25%X$25) a 500% increase in overall revenue. But there is a lot more that we can do.
If someone has gone through the buying process and are willing to spend $25 then you can be sure that many of them are willing to spend more if there is more value to be had. What up-sells and down-sells can you include in your offer the directly increase the value of your product or service? If your base is $25 then you should have a package that is $50, $75, $150, and $250+.
Most people will not buy the largest package, but some will. adding these in will increase the overall average of your conversions. and now let's say our new average is $60 per conversion!
Amount Spent Per Conversion
So now we have 200 leads coming in and we are closing at more like 25% conversion rate. Now it is time to consider how much is being spent per conversion.
Let's say that a typical conversion for your business is $25. Well considering that now we have increased your leads to 200 and increased conversion percentage to 25%, where we were once producing $250 during a given time frame (100X10%X$25) you are now producing $1,250 (200X25%X$25) a 500% increase in overall revenue. But there is a lot more that we can do.
If someone has gone through the buying process and are willing to spend $25 then you can be sure that many of them are willing to spend more if there is more value to be had. What up-sells and down-sells can you include in your offer the directly increase the value of your product or service? If your base is $25 then you should have a package that is $50, $75, $150, and $250+.
Most people will not buy the largest package, but some will. adding these in will increase the overall average of your conversions. and now let's say our new average is $60 per conversion!
So now we have optimized our leads, conversion %, and dollar amount per conversion. and have gone from a relatively small revenue of $250 to a strong revenue of $3,000 (200X25%X60). Now it is time to optimize the last piece and that is the number of conversions per customer.
The truth is that once we haven gotten someone to buy and they have had a good experience it is relatively easy to get them to buy again.
We can get more conversions by offering loyalty programs. Offering additional adjacent services that customers are also likely to be interested in. To retarget and nurture customers so we capture them at the right moment when they are ready to buy again.
We can also get referrals from customers. One happy customer can mean many more without additional marketing spend if we can incentivize referrals. One of the best ways is by offering incentives and discounts in exchange for a referral and now instead of an average of one conversion we get 2-3.
So now we have optimized our leads, conversion %, and dollar amount per conversion. and have gone from a relatively small revenue of $250 to a strong revenue of $3,000 (200X25%X$60). Now it is time to optimize the last piece and that is the number of conversions per customer.
The truth is that once we haven gotten someone to buy and they have had a good experience it is relatively easy to get them to buy again.
We can get more conversions by offering loyalty programs. Offering additional adjacent services that customers are also likely to be interested in. To retarget and nurture customers so we capture them at the right moment when they are ready to buy again.
We can also get referrals from customers. One happy customer can mean many more without additional marketing spend if we can incentivize referrals. One of the best ways is by offering incentives and discounts in exchange for a referral and now instead of an average of one conversion we get 2-3.
So let's crunch the numbers and keep in mind, we will be doing this with the real numbers in your business, the numbers don't lie.
For the given time frame in our example we were making $250 in revenue (100 leads X10%conversion X$25 per conversion X1 conversion per customer). Now with the optimizations we have put into place we are producing $6,000 in the same timeframe (200X25%X$60X2) that is a 2,400% increase!!
Now am I promising you a 2,400% increase in revenue? No of course not, everyones business is unique but when we tailor our formula to your unique business we can see the incredible growth potential that is right there for the taking.
And you can never stop optimizing these variables. we will help you ton continue to find ways to optimize these to increase revenues!!
Make life easier....
As much as business is about growth and progress, we cannot forget that it is also about optimizing your time and efficiency.
We work with businesses poised for huge growth and we also work with large established businesses that are looking for solutions to make them more efficient and takes things off of their plate. That is what we aim for here at Next Level Business.
We provide to you with the marketing team of a fortune 500 company at a fraction of the price. And our main core value is customer obsession. We are obsessed with making our partners happy, both in profits and overall experience. and we will stop at nothing to make sure you are 100% satisfied!
No matter the size of your company or the industry we are here to make your life easier! What do you have to lose? Let us do a free marketing audit for your business and give you a free strategy! If nothing else we would be happy to set your business on the right path!
Social Media Management
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So let's crunch the numbers and keep in mind, we will be doing this with the real numbers in your business, the numbers don't lie!
For the given time frame in our example we were making $250 in revenue (100 leads X10%conversion X$25 per conversion X1 conversion per customer). Now with the optimizations we have put into place we are producing $6,000 in the same timeframe (200X25%X$60X2) that is a 2,400% increase!!
Now am I promising you a 2,400% increase in revenue? No of course not, everyones business is unique but when we tailor our formula to your unique business we can see the incredible growth potential that is right there for the taking!
And you can never stop optimizing these variables. we will help you too continue to find ways to optimize to increase revenues!!
Make life easier....
As much as business is about growth and progress, we cannot forget that it is also about optimizing your time and efficiency.
We work with businesses poised for huge growth and we also work with large established businesses that are looking for solutions to make them more efficient and takes things off their plate. That is what we aim for here at Next Level Business.
We provide to you with the marketing team of a fortune 500 company at a fraction of the price. And our primary core value is customer obsession. We are obsessed with making our partners happy, both in profits and overall experience. and we will stop at nothing to make sure you are 100% satisfied!
No matter the size of your company or the industry we are here to make your life easier! What do you have to lose? Let us do a free marketing audit for your business and give you a free strategy! If nothing else we would be happy to set your business on the right path!
Who is Next Level Business?
Who is Next Level Business?